Judy J Lutz Dear Facebook
About Me

Dear Facebook


My Best Advice: Observe Without Judgment Facebook Fans

You started out shamelessly subjecting innocent students to social scrutiny, and now you are everywhere. Kudos to those who shun the app, or have even taken the time to walk away for a bit because they refuse to get sucked in. It shows strength of character, but what are they missing?

Facebook Groups, Facebook Ads, Facebook Events, Facebook Challenges, Facebook Marketplace…

Friends and families depend on you for connection, checking social media instead of picking up the phone for a status update. You put a serious dent in productivity at the workplace, distracting those who could use a better work ethic. You are always there, waiting for us to succumb to your lure. Businesses who have learned to wield the effectiveness of your influence flood our feed with sponsored posts. As an online marketer I can tell you, it’s terrifying to know that I can easily stalk my prospective clients, showing up in other mediums after I’ve tagged them with a Facebook pixel.

Leverage, an Ugly Word

Lets talk about the leverage you have over me and my fellow business owners. With your algorithm, you can absolutely control who sees my hard work. It takes creative genius to develop a following, and even though I may have something of value to share only you can decide who sees it. Unless of course I pay you, and then I have access to your extensive database. For a price, I can show up multiple times over and over and over again, and as all seasoned salespeople know it takes seven touches before a customer makes a decision to buy. Have you been subjected to the ad that won’t go away?

It’s Not Scientific Law, but Someone Had an Idea

Who did that study? Oh yeah, Microsoft. The idea went viral. They stated the internet was shrinking our attention span, and that the length of time for which a person was able to hold a thought measured less than that of a goldfish, about 8 seconds. It seems like this would be right but how exactly do you measure that? According to Dan Milano, “It’s a load of carp.” Way to go Dan! If you want to read his article debunking the supposed phenomenon go here.

Yes, you can put something out there on Facebook and with enough people believing and sharing and talking about it, it becomes a well-known “truth.”

You Forced My Hand, Facebook

In order to be “seen” on your platform I have to put myself out there on camera, LIVE. Luckily, my stuff is important and I’m able to overcome my fear of what could possibly come out of my own mouth which would make things awkward. You’ve seen plenty of Facebook Lives, because that’s what Facebook wants. I want to get my message in front of more people, so I have to play by your rules and cut a live video. Here goes.



PS. Some of you may misinterpret this video and assume it’s a platform for network marketing. You’re right, that’s what it was. However, I’ve evolved and I’m now repurposing many of my old videos and maneuvering through my personal life journey with deeper insight. This was what I “had to do” to be seen. As I stated earlier, I am no longer in the business of mlm after devoting multiple websites to justifying it as a business model. For many it works beautifully, as in a franchise of duplication without the risk or high investment cost. For me it failed. I lacked the necessary influence and belief in myself (at that time.)

I’d love to chat more about what I lacked and why I was not successful because it has everything to do with why I’m here now posting articles about self-worth, joy and happiness…

judy j lutz dear facebook



  • Lisa

    Hello Judy, I love your 2 min tidbit and all your information on how we sabotage ourself and also your about you paGE> Something I too have been good at for years. I learned to stop and play the tape all the way through before I made a decision that could harm my future or someone else’s. I have had to learn to take care of myself again after a 12 year addiction to drugs. So, I am glad you are here and providing information about health, well being and self love. Continue on and I look forward to following you. 


    • JJL

      Lisa thank you so much! You are awesome. Congratulations for overcoming an incredibly tough time in your life, you should be extremely proud of yourself. I know exactly what you mean about “not playing the tape all the way through.” Becoming aware of the patterns is crucial. So happy to know 

  • bella

    Hello, nice one from you and I agree with most things you have scribble here. It is pertinent these days to clear our identity to Facebook because of the way the internet is set up these days. Though we do the whole hardworking by ourselves but then, we just need to do everything else. Though unless we pay to Facebook for the ads and stuff, we might jot reach out to the real audience that would help in traffic and conversion rate. Thank you judy

  • Ramos

    Judy, you spoke my heart with this video that you just did and the article. Since the turn of social media has reached a high point with scamming, there is need to prove legitimacy with everything we do to ensure our stay having built our follower base. Thanks for sharing this and talking about the phenomenol. Facebook has become our home of truth discovery. Whatever Facebook says is the right thing and whatever everyone agrees on seems to be the only truthful ones. Irrespective of the ideas behind it, Facebook must be recognised.

  • Wendy

    I totally know what you mean about putting yourself out there. I loved your video. You are a beautiful genuine lady and that is what is important. I’m actually going through the same thing. Even though I’ve been blogging for years, I finally got out of my comfort zone and created two videos. Once for my about page and one for another page. I have yet to do a Facebook live. Someone suggested creating a private group to practice. This new age certainly is different. But I think we will get through. Another great post! Thank you.

    • JJL

      Thank you so much Wendy, please let me know how to find you on Facebook, I belong to a wonderful group that will help you get comfortable with Lives. It’s a women’s business group that has an entire training dedicated to it.  Also, you can practice just for yourself by setting the post to be viewed by “only me.” Just remember to switch it back to public once you’re done, I’ve caught myself thinking I was posting to the public when I was the only one seeing it. Send me a friend request: https://www.facebook.com/judy.johnson.lutz

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